Bais, born Luca Zambelli Bais, in 1993, is a singer-songwriter and multi-instrumentalist originally from Bassano del Grappa and now based in Milan. 
His debut EP, Apnea, was released in 2020 under the Sugar label and is a perfect blend of pop, R&B, and alternative sounds, marking the beginning of an artistic journey defined by originality and experimentation. 

In 2021, he released with Sugar the first part of the musical project DIVISO DUE — a concept album that reflects the intrinsic duality of his artistic persona: split between a more accessible pop vein and a more alternative, introspective dimension. 
His career took a significant leap forward with his participation in Sanremo Giovani 2021, where he stood out and made it to the final night, solidifying his presence on the national music scene. 

In March 2023, following the singles Vuoto Bestiale and Venezia (feat. Galeffi), he released his second album, DISCO DUE, a work that further explores his artistic dualism and confirms his ability to move effortlessly between different genres and sonic atmospheres. 

In December 2024, he released a new single titled 2024, announcing a new chapter in collaboration with producer Carlo Corbellini (Post Nebbia), shifting toward an experimental alternative pop style rich in synths and distorted guitars. 

On April 11, 2025, he released his latest album, Radical Pop.